In this material:
Most Russian families have their own car. This applies to both rural and urban residents.
Own car provides citizens with a lot of conveniences:
- feeling of independence and freedom;
- lack of attachment to the mode of operation and public transport routes;
- mobility;
- saving time.
For family people, a personal car is also an opportunity to actively travel, comfortably get to the country house or visit, take children to circles and other institutions.
A large number of cars are used in entrepreneurial activity. For example, as a taxi or freight. Representatives of small and medium-sized businesses are trying to purchase their own trucks and cars to optimize transportation costs.
All this amount of equipment needs regular maintenance by qualified craftsmen using special equipment.
Project description
Importance of auto repair business
Vehicle repair and maintenance is a big problem for motorists and professional drivers. And if such simple operations, like changing the oil, some are still able to do it, then sorting out the engine or carrying out tin work on the body can only be done by specialists.
Considering the huge car park in our country, which is only growing every year, we can safely conclude that the relevance of opening new service stations will not pass soon.
In order to figure out where to start and how to open a high-level car service that consistently brings good income, you need to draw up ready business plan, according to which it is possible to develop a startup.
Advantages and disadvantages of activity
This type of business activity has significant advantages:
- No pronounced seasonality.
- High demand, fueled by the constant growth of new types of services and technologies. This is especially true for tuning.
- Road conditions. Long distances between settlements and regions of the country, not always good roads, unfavorable climatic conditions. All this creates emergencies during the journey.
- Long time car use. Used vehicles need fairly frequent maintenance.
- High cost of services.
- Easy bookkeeping and management accounting.
- Flexibility. In case of adverse changes in the competitive environment, you can review the range of services provided, add fresh ideas. Equipment for car repair and maintenance is quite liquid and easily sold.
- Fast return on investment.
REFERENCE: According to experts, on average, each car owner turns to the service station five times a year for services.
Among the shortcomings, one can note great responsibility, high competition, especially when servicing new cars, and an increased demand for craftsmen in the labor market. First of all, a startup should focus on used cars, the maintenance of which has its own nuances, for example, the need for rare components.
Market and competitor analysis
To study the environment in which to work new car workshop, you will have to explore services with a similar set of services provided. Without this work, the service station business plan loses all meaning.
It is necessary to objectively assess the weaknesses and the number of direct competitors, their location, mode of operation, quality of work, price level. Online customer reviews speak volumes.
To look advantageous, it is necessary to work out the range and price list more attractive than other market participants. You can add interesting offers that are not yet available in the city or microdistrict, for example, powder coating of rims in any color.
Possible risks
This type of business has the following risks:
- loss of property (theft, natural disasters, fire);
- legal liability to others;
- activation of the competitive environment;
- dismissal of leading specialists;
- financial risks (losses, fines from regulatory authorities, rent increases).
Types of service stations
How to open a car service from scratch, having no idea about the structure of the organization? Repair service market Vehicle constantly growing and developing. Today, there are several models for organizing this business:
- Individual entrepreneurs with experience in car maintenance and the appropriate skill level. Usually they work for themselves without the help of employees, registering as individual entrepreneurs. They have the most primitive equipment, attract visitors with low prices.
- Single stations. As a rule, they are located along the roadway. They provide a minimum list of services at low prices.
- Full-fledged car services offering a full range of services from complex body work to a car wash and having a whole staff of qualified craftsmen. Provide quality work at fairly high prices.
- Wheel centers that are in every city. They specialize in services related to the maintenance of automobile wheels (tire fitting, wheel balancing, wheel straightening and painting, tire storage).
- Service centers for certain brands of cars. Usually located next to car dealerships of similar brands.
Each segment has its own characteristics, competitive environment and target audience. To start working in the automotive repair market, it is better to choose the third option, that is, to open a full-fledged car service with a wide range of services.
Choice of the main activity
Considering that the revenue of a car repair shop directly depends on the list of works provided, it is necessary to add to the list basic services, focusing on all types of transport - motorcycles, cars, trucks, gazelles, minibuses. This car service business plan includes:
- Diagnostic services:
- computer diagnostics;
- clutch adjustment;
- running diagnostics;
- steering diagnostics;
- oil pressure measurement;
- Change of oil;
- replacement of the air or cabin filter;
- replacement of spark plugs;
- replacement of fuel injectors;
- replacement of fuel filters.
- Brake service:
- pumping the brake system;
- replacement of brake pads;
- replacement of brake discs;
- replacement of the brake hose;
- replacement of the brake short tube;
- replacement of the vacuum brake booster.
- Clutch maintenance:
- replacement of the clutch cylinder;
- clutch kit replacement
- installation or removal of automatic transmission.
- Chassis service:
- front wheel bearing replacement
- rear wheel bearing replacement
- rear suspension shock absorber replacement;
- front suspension shock absorber replacement;
- hub assembly replacement;
- replacement of ball suspension bearings;
- replacement of the stabilizer bar or bushing;
- replacement of silent blocks;
- tie rod replacement;
- replacement of steering tips.
- Engine repair and maintenance:
- timing belt replacement;
- replacement of timing chains;
- cylinder head gasket replacement;
- engine repair.
- Body work.
- Painting work with accurate color matching.
Additional services
In order to increase the comfort of visitors, it is recommended to organize a waiting room where customers can sit on sofas to watch TV or print media, use the Internet, or just relax. In such a room it is better to make a mini-cafe with hot and cold drinks, sandwiches, pastries.
You can supplement the main price list with the following services:
- Car wash and interior cleaning.
- Tire works.
- Wheel repair and painting.
- Tuning works.
Also, income is generated by the sale of spare parts and accessories for cars.
The organizational part of the business plan for a car repair shop
Service station registration
The activity of a car repair shop is organized by one person, it would be more expedient to open an individual entrepreneur. If there are several business participants, you will have to register a limited liability company by submitting the following documents to the local tax office:
- charter of the future organization in two copies;
- the decision of the founders to establish an LLC;
- order on the appointment of the general director;
- application for registration Р11001;
- a letter of guarantee from the landlord on the provision of a legal address;
- receipt of payment of the fee in the amount of 4000 rubles.
For registration of activities individual entrepreneur will have to be attributed
- application for registration Р21001;
- a copy of the passport of the future entrepreneur;
- receipt of payment of the fee in the amount of 800 rubles.
As a taxation system, it is better to choose UTII or STS 6% (from income), for this you will need to take the completed application to the tax office.
The next step will be the choice of a bank to open a current account, which will be necessary for non-cash settlements with counterparties and budgetary organizations (NI, funds), as well as for a salary project. It is better to immediately agree with the bank on the acquiring system, since the majority of car service consumers are individuals who prefer to pay with bank cards.
Currently in Russian Federation the activities of car services are not subject to mandatory certification or licensing. This service can be obtained voluntarily in order to increase customer loyalty and trust. To do this, you can contact any certification body and provide the following documents:
- statement;
- registration documents;
- lease contract;
- certificates of fire supervision and SES;
- order on the appointment of a person responsible for safety;
- order on the appointment of a person responsible for carrying out repair work.
Property location
It is better to place a car service along the roadway, the industrial zone of the city, not far from gas stations.
Premises for rent
With a narrow specialization of the service, you will need an area of 300 square meters, for a full-fledged car service, an area of \u200b\u200b700 square meters is suitable. There must be a parking area near the entrance.
After signing the lease agreement, you need to make a light repair of the premises, prepare places for installing large equipment, equip rooms for receiving visitors and placing orders, and places for employees to rest. It is recommended to pay special attention to lighting.
Equipment and furniture
To implement the list of works listed above, it will be necessary to purchase equipment for a total amount of 2,631,000 rubles.
Position name | Price | Qty | Price |
Post preparation for coloring | |||
Spray booth | |||
Lift | |||
Receiver | |||
Oil change equipment | |||
Machine for turning brake | |||
Wheel alignment stand | |||
Tire fitting equipment | |||
Tool and wrench set | |||
Other equipment | |||
Consumables | |||
It will also be necessary to purchase furniture for receiving visitors and accounting for the activities of the organization for 444,000 rubles.
Recruitment
You should not forget about the great responsibility for car maintenance and repair services, since the safety of life and health of drivers and passengers directly depends on the quality of the work performed. Particular care must be taken in the selection of employees. Despite the high level wages car repairmen, established by the labor market, it is better not to save on personnel.
Example staffing middle service looks like this
Considering that the vehicle repair service is a place of increased danger, it is necessary to think over the labor protection system.
Search for spare parts suppliers
The search for counterparties should start with domestic manufacturers, for example, with the GAZ brand, represented by most commercial vehicles on Russian market cargo transportation.
To build relationships with suppliers of parts from foreign cars, large logistics centers with a large assortment of goods, working on a pre-order system, are suitable.
Marketing plan
Effective advertising methods
A high-quality promotion of startup advertising will be provided by its own website, actively promoted in search engines, in social networks and electronic bulletin boards. You should not forget about the methods of outdoor marketing (pointers, billboards). Radio advertising and videos on local television work well.
Building customer trust
To expand the base of regular customers, you need to try to perform work with high quality and in the shortest possible time. It is worth periodically instructing the staff, insisting on polite and correct behavior with visitors.
Customers who are loyal to the organization will form a positive image by posting excellent reviews on the Internet and recommending to friends.
Financial plan
Investments at the start
So, in order to open a car service, you will need the following investments:
Expenditure | Sum |
Organization registration | |
Purchase of equipment and repair | |
Transport costs and installation | |
Current expenses
Monthly expenses will be
Income of a car repair shop
Monthly arrival expected next
How much can you earn at a car service, profitability
This business plan for a car service and an estimated financial result in the amount of 1,155,000 rubles shows that this type of activity is very attractive. Profitability per month is 58%.
In conclusion, we can say that a car service business will help you make high profits, but it requires a large initial investment.
Attachments: from 850 thousand rubles
Payback: from 20 months
Self-service car service is a great investment idea. Obviously, the number of cars in both large and small cities is growing steadily, but not every motorist has a garage to repair and maintain their equipment. In addition, the purchase of such premises and equipment may not always be appropriate, while an inexpensive rental of an equipped place for urgent work will be a completely profitable solution for the driver.
business concept
Each driver periodically repairs his car. And if the rare problems of a new car are solved through a guarantee, then for a used vehicle, breakdowns are a fairly common occurrence. Owners of used cars are expected to spend not only on the purchase of spare parts, but also on the services of a locksmith. At the same time, the services of a repairman, as a rule, are much more expensive than the parts to be replaced.
Having experience and knowledge in the field of auto repair, the driver is still forced to contact service auto repair shops, since he does not have necessary equipment for self-repair. Such equipment as a lift or diagnostic devices is not available in every private garage. This problem is especially relevant for large cities. The number of potential customers here is very large.
The owner of a self-service car service will not have to hire staff, which will save him from labor costs, as well as from liability for a poor-quality service.
Owners of expensive cars often turn to traditional auto repair shops, without bothering to personally carry out repairs. Therefore, it should be expected that the customers of this type of car service will be car owners with an average income and experience with automotive equipment. Accordingly, it is advisable to choose a residential sleeping area as the location of the future car service.
What is required for implementation?
To implement the plan for opening a self-service car service, first of all, it will be necessary to analyze the planned activities, identify possible competitors, their advantages and disadvantages. If this business idea is recognized as promising, it is necessary to take care of finding and renting suitable premises, buying high-quality equipment and launching advertising.
Step by step start instructions
The main stages of the business project implementation:
- Business registration.
- Finding a place and renting a room.
- Selection, purchase and installation of equipment.
- Recruitment.
- Advertising campaign.
For legalization small business you will need to go through a simple procedure for registering an individual entrepreneur with a simplified taxation system.
The next step will include searching suitable place. The task is simplified by the fact that the required working area should not be large. Four boxes will be quite enough (only about 120 square meters). Half of them must be equipped with lifts. You will also need space for a lounge.
You should definitely think about the convenience of customers. The presence of a sink, water cooler, coffee and vending machines will be the pluses of your service and sources of additional income.
To organize the workflow, there must be at least one person who performs the functions of an administrator, cashier and consultant. At the initial stage, this can be done by the business owner.
A rough list of required equipment would include:
- lift - 2;
- jack - 2;
- grinding machine - 2;
- drilling machine - 2;
- equipment required for turning brake discs - 1;
- stand for power units - 1;
- glass removal equipment - 2;
- unit for replacing brake fluid - 1;
- welding machine - 1;
- starting charger - 1;
- oil collector - 1;
- oil blower - 1;
- oil change unit - 1;
- tire fitting kit for wheels - 1;
balancing machine - 1; - vulcanizer - 1;
- bathtub required when mounting tires - 1;
- pneumatic wrench - 1;
- compressor unit - 1;
- vacuum cleaner - 1;
- tools (set) - 2;
- set of keys - 4;
- tool trolley - 2;
- workbench - 2;
- repair bed - 2.
Remember that you need to attract customers. This will require a competent advertising campaign. Don't stop at any one source. The more channels will be involved (newspapers, ads and leaflets, business cards, social networks, radio, etc.), the more likely to get a return.
Financial calculations
One of the main questions that a novice entrepreneur will worry about is the amount of necessary investment and possible income. This type of activity cannot be called a business without investments. However, it has every chance of becoming profitable.
Start-up capital
The starting capital of this enterprise will be approximately 835 thousand rubles. This includes:
- business legalization;
- advertising;
- wage;
- rent;
- equipment.
Monthly expenses
Fixed monthly expenses will amount to about 80 thousand rubles. These include public utilities, rent and wages.
How much can you earn?
The activity of each individual car service has its own characteristics, and many factors affect profitability. However, you can predict the approximate amount of monthly income. With the fixed cost of renting an ordinary box at 200 rubles per hour and 300 rubles per hour for a box equipped with a lift, the amount of monthly revenue can be about 120 thousand rubles. That is, the amount of net profit will be equal to 40 thousand rubles.
Payback periods
Given the above amounts, the payback period of the project will be less than 2 years - about 20 months.
Business Features
Any business carries risks that the entrepreneur is willing to accept, expecting to receive an equivalent benefit. When opening a self-service car service, like any other enterprise, it is necessary to take into account the presence of possible competitors operating in the same region, and the conditions they offer.
Conclusion
The right location is also half the battle. And, of course, you should plan work with automotive equipment if you have sufficient knowledge and experience in this industry.
Today, Russians operate predominantly used vehicles that need regular repairs. As a rule, it is carried out in specialized workshops. A detailed business plan for a car service will help an entrepreneur open his own business, calculate expenses and income, performance indicators and determine the approximate opening time.
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Business Relevance
The business idea of opening a car service is promising, since the vast majority of car owners prefer to use the services of organizations that carry out their repair and maintenance. People who buy a new car often turn to private workshops, and not to an official dealer. To a large extent, this is due to the fact that service centers car dealerships unreasonably high price tags.
Kinds
Car services are of several types:
- Repair services provided by individual craftsmen. Car maintenance takes place in a garage or in a private house. There are a huge number of such specialists and their services for the consumer will be the least expensive. The quality of the work performed will not always be high, due to the lack of necessary conditions to perform a number of operations and the necessary equipment.
- Single car service. This is the most popular market segment. The main advantage of this business format is the perfect combination of service price and quality. As a result, the demand for their services is quite high.
- Specialized car services. Such establishments work with a focus on a particular brand of vehicle, which significantly reduces the number of their customers. The services provided are of high quality and are focused on a clear target group of motorists. The cost of the work performed is approximately 25 percent higher than that of single car services. Authorized repair shops are usually owned by car manufacturers or major authorized dealers.
- Network service stations. They have a branch network in certain regions or cover the entire territory of the country. At the moment, network auto repair shops are not very common in Russia. The most famous are: “White Service”, “On Wheels. RU", "Bosch Auto Service", "Fit automaster", "TRAK CENTER", "Tuning & Service".
- Ready-made franchise business. You can take advantage of a franchise offer from FitService, BoschService or Wilgud.
The first two options for organizing a service require a smaller initial investment. However, they are experiencing serious competition from larger market players. This problem is especially acute in large cities.
Choice of field of activity
The scope of activity of a car service may affect the repair of:
- motorcycle equipment;
- passenger cars;
- minibuses;
- trucks up to 30 tons;
- agricultural machinery.
The entrepreneur will have to decide on the repair of which cars the service will specialize in. These can be vehicles from foreign manufacturers, domestic or both. According to statistics, the probability of breakdown of both types of machines is approximately the same.
Additional services
Basic and additional destinations car service works:
- carwash;
- diagnostics;
- refueling and lubricating types of work;
- installation of alarms and other protective systems;
- repair of the motor, gearbox, power windows, bodywork, battery;
- tuning;
- clutch adjustment;
- car glass installation, tinting;
- painting;
- welding work;
- installation and dismantling of vehicle units;
- troubleshooting in steering;
- installation of musical equipment;
- balancing, tire fitting and wheel alignment.
Covering one hundred percent of services in one workshop is almost impossible and irrational. Service owners advise at the initial stage of establishing a business to take several areas of activity as a basis and not get hung up on a particular brand of car. In most cases, the highest profits are received by those car services that have chosen narrow specialization compared to generalists.
Market analysis and target audience
After analyzing the market, several trends can be identified:
- There are more than 50 thousand companies in Russia that provide services for the maintenance and repair of machines.
- Most of the Russian market (65%) is occupied by authorized services, followed by network, single and self-employed entrepreneurs have the smallest share (10%).
- According to Avstostat estimates, the vast majority of car repair shops are highly specialized enterprises (58%). Mostly these are tuning studios, car washes, body repair stations, engine repairs, electricians, etc.
- The growth in demand for car service is confirmed by statistics. In 2012, the market capacity was about 300 billion rubles, and in 2016 the milestone of 500 billion rubles was overcome. Demand is growing even in times of economic crisis, it is more profitable for consumers to fix an old car rather than buy a new one.
- The target audience is mainly the owners of passenger vehicles. However, the business can be focused on the repair of trucks and large special equipment. Approximately 60% of consumers are men between the ages of 18 and 60.
- The target audience for which the workshop will be oriented depends on its specialization.
Competitive advantages
The strengths of the opened car repair shop should be the following points:
- high quality of services provided;
- operational diagnostics and repair;
- availability of specialized equipment;
- attractive pricing policy;
- providing a guarantee for the work performed;
- the possibility of ordering auto parts through the service;
- high qualification of masters;
- performance of narrow-profile work;
- advanced training of key workers;
- respectful and friendly attitude towards customers;
- providing the client with the possibility of personal presence during car repair or waiting for the completion of operations performed in a specially equipped room;
- pre-registration.
Step-by-step instructions for starting a business
To properly organize a profitable auto technical center, you must perform the following sequence of actions:
- We carry out market analysis.
- We determine the business format and the range of services provided.
- We develop a detailed business plan.
- We open a company.
- We choose a room or place for its construction.
- In the case of a lease, we conclude a long-term lease of premises or land.
- We repair the premises, if necessary, we carry out redevelopment.
- We buy equipment, inventory and consumables.
- We select staff.
- We carry out activities to promote the service.
Business registration
For a workshop created "in the garage", suitable organizational form individual entrepreneur. And for a single, network or authorized service - the LLC form.
For the work of the company in the field of providing services for the diagnosis and repair of vehicles, the sale of spare parts, the following activity codes are indicated during registration:
- 50.2 - "Maintenance and repair of vehicles";
- 50.3 - "Trade in automotive parts, assemblies and accessories";
- 52.1 - " Retail in non-specialized stores;
- 50.20.3 - "Provision of other types of vehicle maintenance services."
To open a service station from scratch, you must submit the following package of documents to the Tax Office:
- statement;
- company registration certificate;
- documents confirming the compliance of the premises with fire and sanitary standards;
- contract for the provision of heating, water supply and garbage disposal services;
- a lease agreement for premises or a document confirming the entrepreneur's ownership of it;
- a document confirming the compliance of the services provided with current standards;
- at the next stage, the company must be registered with extra-budgetary funds and statistical bodies;
Room and location
Service space requirements:
- availability of central water supply;
- availability of central sewerage;
- distance from residential buildings and reservoirs - at least 50 meters;
- availability of electricity and heating;
- inspection pit or the possibility of arranging it (otherwise, the purchase of lifting equipment will be required);
- the area is calculated based on the standard: 5 square meters per worker (excluding space for equipment);
- appearance;
- availability of parking.
To open the most profitable and functional service, it is better to build the building yourself. In this case, the entrepreneur will have to find a suitable land plot which can be rented or bought. The latter option is more preferable, since in this case you can be sure that the landlord will not drive the entrepreneur out of the area.
Requirements for the location of the auto repair shop:
- convenient access roads;
- high permeability;
- the presence of a gas station nearby, garage cooperative, roads, car washes;
- lack of direct competitors nearby.
The profitability of the business largely depends on the competent choice of the location of the car service station.
The area of the building of a full-fledged car service is divided into the following zones:
- reception;
- room for customers to wait for their cars;
- bathroom for clients;
- office rooms;
- workshops for maintenance, diagnostics and repair;
- car wash area
- tire fitting area;
- tool warehouse;
- warehouse of spare parts;
- staff room (with shower and toilet).
Supplier selection
The activity of a vehicle service station is associated with the replacement of old parts and assemblies with new ones. Most services sell them, so the entrepreneur must carefully consider the process of choosing a reliable supplier of spare parts. They are pretty easy to find online. The use of specialized Internet services will save time on finding the required object and protect against the provision of irrelevant data.
Key criteria for choosing a supplier of automotive spare parts:
- price;
- Estimated delivery time;
- product quality;
- reputation of the supplier;
- range.
Necessary equipment and furniture
Depending on the range of work performed by the auto repair shop, its equipment depends.
To succeed, at the initial stage of organizing a car service, you will need to invest from two to five million rubles. A well-equipped workshop inspires more trust among customers.
Required repair equipment:
Necessary office equipment, intangible assets and promotional materials:
Necessary furniture:
Lift for cars - 250,000 rubles
Spray booth - 500,000 rubles Tire fitting equipment - 250,000 rubles Oil collection unit - 20,000 rubles Oil dispensing unit - 35,000 rubles Welding machine - 20,000 rublesThe video is devoted to an overview of modern equipment for equipping a car service. Filmed by the Tandem + channel, Equipment for car service.
Staff
The staff of a full-fledged car service includes the following specialists:
- director;
- account Manager;
- Auto Mechanic;
- electrician;
- welder;
- painter;
- locksmith;
- a person engaged in tire fitting;
- bodybuilder;
- receptionist;
- several people engaged in car washing;
- cleaning woman.
In a small auto repair shop, it is better to hire universal workers who can perform various jobs at a fairly good level. The functions of an accountant can be performed by the entrepreneur himself or by a specialized firm.
Promotion and advertising
For auto repair shop the best advertisement is word of mouth marketing. It is an informal way of conveying verbal information about a service's service between consumers. But in order for this method of promotion to work, it is necessary to promote the business and build a good reputation.
An entrepreneur can monitor the wishes and preferences of consumers. And on the basis of the information received, try to improve and improve the work of the service.
It is also necessary to constantly monitor your competitors according to the following criteria:
- service quality;
- the range of services provided;
- prices;
- advantages and disadvantages.
- banner;
- signboard;
- stretching;
- portable advertising structure;
- stand.
In addition, to promote the service, you should use:
- Internet space;
- radio;
- newspapers;
- magazines;
- flyer;
- leaflets.
On the Internet, you should create a corporate website, pages on social networks, and also maintain your own YouTube channel.
To turn one-time customers into regular customers, you should introduce a loyalty program that provides discounts:
- for future repairs
- when applying on a birthday;
- free car wash
- bonus system, etc.
Key factors for customer retention:
- modern equipment;
- operational performance of work, on time;
- high quality;
- attentive attitude towards customers.
Checks
Private car service is controlled by:
- Federal Tax Service (once a year);
- the fire department;
- environmental service (twice a year);
- local administration (in case of lease of municipal land);
- Police.
The service can be located municipal territory or to have land adjacent to the building of the workshop, owned by the city. Thus, the administration has the right to exercise control over this site and conduct inspections.
The Ecology Service checks:
- how waste is disposed of;
- how used fuels and lubricants are stored;
- cleanliness of clothes for locksmiths;
- the presence of oil stains on the floor, etc.
Financial plan
All items of expenditure should be taken into account and their cost should be determined as accurately as possible. Samples with calculations can be found and downloaded free of charge on the Internet.
A car service business plan includes the following costs for organizing your business.
The initial investment in the vehicle repair business will be about 4 million rubles. This example of start-up costs is designed for the organization of a medium-sized car service.
Regular investments
Monthly car repair expenses.
Approximate opening times
It will take about five months to open a car repair station, provided that the premises are rented. In the case of construction, the opening date of the service will be delayed by about a year.
It will take about three months to resolve organizational issues, including:
- company registration;
- selection of premises and conclusion of a lease agreement;
- preparation of the project of the premises;
- obtaining permits from regulatory authorities.
While organizational issues are being decided, it is necessary to start preparing the premises in parallel.
Including:
- building renovation;
- ordering and installation of equipment;
- hiring employees;
- purchase Supplies, inventory, tools, furniture and office equipment.
Marketing activities should begin two months before the date of the proposed opening of the service.
Advantages and disadvantages
Strengths of the auto repair business:
- stable and high demand;
- promising market;
- high profitability;
- a wide range of service areas.
Weaknesses of the auto repair business:
- high competition;
- to get started, you need a serious start-up capital;
- paperwork during registration;
- numerous checks.
Risks and payback
The main risks affecting operating activities workshop:
- the risk of hiring low-skilled personnel;
- the risk of loss of professional specialists due to their departure to work for competitors;
- increased competition from large networks with great financial capabilities and aimed at the same target audience;
- a decrease in demand due to a decrease in incomes of the population.
Due to the large initial investment, their payback will take about three years. The actual return on investment depends on the accuracy of planning and implementation of business project activities.
Probably, this thrust begins with children's designers and continues in Russian cars. Most often, one of the VAZ line becomes the first car, and, as you know, they are no less designers than children's toys.
A Russian man must not only build a house, plant a tree and raise a son, but also be able to change brake pads, dry flooded candles and install a radio tape recorder on his own. For all this, you need a garage, or at least a platform near the house, where you could, without causing inconvenience to anyone, devote yourself to your favorite car.
Unfortunately, now a resident of a more or less large city does not even have anywhere to park a car, let alone decompose around it with tools and start repairing the chassis. And our men have to go to the service station, where their "precious" will be repaired without love and proper attention. Urbanization deprives domestic motorists of the pleasure of communicating face-to-face with their “iron horse”.
Resourceful English entrepreneurs saw a similar need in their compatriots. A huge garage for 20 boxes was opened in London, in which everyone can retire with their car and do whatever their heart desires with it. Of course, there are safety restrictions, both for motorists themselves and environment, well, and for harmless work - "you are welcome!"
A similar service could be organized in our country, especially during the notorious crisis, when people are trying to save on everything, including car repairs.
Of course, such a garage must be equipped with lifts and basic tools in the right amount. Thus, investments will be not only in the construction of a garage "like a hangar", but also in its full equipment. In addition, it is possible to create an auto library where each car owner could find complete information on his car, and on how, what and where to repair (so that such a technician from the garage would not immediately go to a regular service station, and on a tow truck). For the same purposes, at least one experienced mechanic is needed, who could prompt, show and support at the right time.
The payment for such a garage should consist separately of rent and additional services such as: the use of tools and the assistance of an auto mechanic. It is also necessary to organize a small cafe here so that you can have a bite to eat without being distracted from the repair.
No one will understand the soul of a car owner who does not want to trust his car to professional mechanics. Where does this need to fix numerous auto malfunctions come from, and what kind of feeling does a person take possession of who himself has done something in his car? For pedestrians, this will forever remain a mystery, and the entrepreneur does not need to understand, he just needs to create all the necessary conditions.
The number of cars on the streets of our cities annually not only does not decrease, but steadily increases. In this regard, your car service as a business can be quite promising. Investments in it cannot be called small, although their amount depends on the chosen direction of repair and the brand of cars that the station will service.
- Which car service is better to open?
- Step by step opening plan
- How much can you earn
- How much money do you need to start a business
- What equipment to choose for a car service?
- What OKVED for business
- What documents are needed to open
- Which taxation system to choose
- Do I need permission to open
- Auto service sales technology
- How to open a self-service station?
The domestic auto industry today produces budget cars. They are cheaper and easier to maintain. Equipment for service stations is also cheaper. However, most motorists still choose brands of cars from a Western manufacturer. Although they are more reliable, they still have to be repaired, especially if the mileage on the speedometer is decent. In addition, you need to regularly Maintenance. The best way to do this is by a car service professional.
Which car service is better to open?
A car service from scratch can be opened in several directions. The launch of a full-fledged station is a huge investment not only in equipment. You need a lot of space and staff. It will be difficult to recoup even current expenses without an established client base. Therefore, one of the following directions is usually chosen first:
These are the main types of repair work that are in demand among the population. In general, there are about a hundred of them. Which business is better to open, you need to choose based on your knowledge and financial capabilities.
The convenience of the location for customers largely determines the popularity of the service. And here you need to take into account the specifics of the repair work. So, it is most convenient to open a tire fitting near the highway. Paint shop closer to the industrial area. It is also more convenient to locksmith and perform welding work. A place near gas stations and car washes will always be advantageous. In addition, sanitary and epidemiological supervision will never give permission to open a service near residential buildings and near water bodies.
Car service on the road.
Even the simplest workshop cannot be less than 30 sq.m. This is the minimum area on which equipment, tools and a repair object can be located. Employees must be able to move comfortably inside. You need to take care of the waiting room for customers. A small room with a comfortable sofa and a coffee machine will add value to the service. Customers will definitely appreciate the comfort. Engineering communications must be connected to the premises: water supply, sewerage, electricity.
Step by step opening plan
You need to start a business by finding a suitable place for a car service. Near garage complexes, busy highways where you can place billboards, near gas stations and more. Then the following steps are taken:
- Building: either ready-made or self-contained modular building.
- Service list.
- Purchase of equipment according to the list of services.
- Establish relationships with spare parts suppliers.
- Selection of qualified personnel.
- Advertising.
How much can you earn
Authorized licensed auto services can generate benefits of $10,000 per month. Provided that they are located in large settlements, where a large number of new foreign cars. One car repair shop, from a network of services for the provision of auto services, on average, is able to bring from 4 to 7 thousand dollars per month. Single unauthorized car repair shops that provide the same list of services, but at a price of up to 30% lower, consistently bring up to 2 thousand dollars, and up to 12,000 dollars a year. Providing individual services auto repair in a personal garage or on call to a client can bring a monthly benefit of $ 900-1200.
How much money do you need to start a business
On average, opening a car service will require investments of about 130-150 thousand dollars. Although a less expensive solution is also acceptable: a small auto repair shop will cost 35-50 thousand dollars, and a tire fitting shop - 8-12 thousand dollars. If you provide some repair services in your garage, this will significantly reduce the starting amount.
What equipment to choose for a car service?
When thinking about how to open your own even a small car service, you need to be aware of the difficulties that you will face. The room will need to install special equipment. It requires a certain ceiling height, width and area. Finding the right building in the right area is not easy. In the table, we described the main equipment that must be in the service station:
stocks | They always take up a lot of space in the workshop. Stocks are needed to move a car without an engine or with a broken chassis. They are laid on the floor and poured with concrete flush with the floor. They are often not laid in a rented room, because they think that dismantling the stocks is impossible. However, it is not. With the help of a jackhammer and a grinder, the frame is easily removed from the floor. |
Lifts | Any lifting equipment is simply necessary for the service. For their installation, a ceiling height of at least 4 meters is required. Otherwise, locksmiths at work will interfere with the synchronizer located below. 2 post lifts take up too much space. The useful area of the room is "eaten up". For low buildings, it is better to use scissor and plunger structures. They save about 15% of workshop space. |
Before you go shopping for equipment, you need to calculate how it will be installed. This takes into account not only the dimensions of machines and fixtures, but also the repair technology, the turning radius of the machine, the features of operation and maintenance of the diagnostic equipment itself. There can be no small things in this. Every detail can be significant and fundamental.
Often, companies that sell equipment offer services for the selection of a complete set of equipment, its installation, and design of the arrangement, taking into account the characteristics of the premises for the workshop. Specialists take into account the supply of communications, the location of the foundation and other features.
What OKVED for business
The main code for the provision of auto services is 50.2, which is responsible for the maintenance and repair of vehicles. Its subparagraphs: 50.20.1 regulates the maintenance and repair of passenger cars, 50.20.2 - maintenance, repair of other vehicles and 50.20.3 - is responsible for other types of vehicle maintenance services. To open, for example, a car wash at a service, you will need code 74.70.2, corresponding to the provision of services for cleaning and cleaning vehicles.
What documents are needed to open
To register an individual activity, you need a passport, an application for state registration, a receipt for payment of state duty, a copy of the TIN certificate. If you plan to register an LLC, you will need: an application, the Charter in 2 copies, a decision on the establishment (if there is one participant). Minutes of the founders' meetings and the agreement on the foundation of the company, if established by several members of the company. Then a receipt for payment of state duty.
Which taxation system to choose
The following taxation systems are possible here: UTII, USN and Patent.
Do I need permission to open
For a car service, licensing of activities is mandatory and a number of permits are needed. To obtain a license, you must submit a package of documents to the Transport Inspectorate:
- Application and list (where there is a scheme of posts);
- Information about legal the form of doing business (indicating a bank account);
- Charter of the enterprise;
- Lease agreement for land (building) or joint activity;
- Conclusion from sanitary and epidemiological supervision;
- Permission to carry out welding and painting works from the fire inspection;
- Orders on the appointment of those responsible: for maintenance and repair work (TO and R), and for equipment and safety point (TB and PB);
- Justification of professionalism (a scanned copy of a diploma or work book);
- Certificates for the list of works in accordance with the state standard;
- Confirmation from the tax account.
It is necessary to obtain certificates according to GOST standards. All types of work (about 60) requiring licensing are subject to certification. Here are some of them: lubricating and refueling, repair - separately for each system, assembly, vehicle equipment, for monitoring and diagnostics, tire fitting and balancing, electrical, assembly / disassembly, painting and so on.
Certification of the list of services and works for individual entrepreneurs is optional, voluntary.
Auto service sales technology
One of the first and most important aspects for the successful operation of a car service center is a well-established and reliable supply of auto parts. If possible, it is better to purchase components with a margin, taking into account the seasonal demand for certain types of services. An advertising company is effective at the beginning of work, in order to make itself known. In the future, word of mouth, recommendations from client to client work better. Therefore, it is spent on large promotions monthly is unprofitable. Enough banners or large signs indicating the location of the car service and contact details.
How to open a self-service station?
As an alternative to the service stations we are used to, you can open your own car service from scratch with a small investment. Its meaning is that the motorist repairs the car on his own, using the tools and equipment available at the service. This type of business has long been common in Europe.
The service station is a building of several boxes. Usually there are no more than ten. Each has an area of about 20 sq.m. Separately equip a table of orders. There must be specialists at the service who are ready to help the motorist with repairs.
To open your own car repair shop with your own hands, you need to equip three sections:
Do-it-yourself car repair service has a profitability of 30-50%. You can reach full payback no earlier than in two years. All these figures will be achieved with a stable demand for services. To do this, you need to take care of ways to attract customers in advance.
In conclusion, I would like to give you one more piece of advice. No need to be afraid of your competitors, you just need to be one step higher. Make your business better than theirs, stand out from the rest. If you listen to our advice, then your business will flourish and bring you a stable income.